Promotion Planning & Advertising Executive (Ref: MS27)

Posting Date : 27-Mar-2026

Salary : RM2,800 - RM3,500

Type of Employment : Full Time

Location : Mid Valley

Job Responsibilities

• Develop advertising and promotions strategy to drive and further enhance awareness and performance.
  
• Develop branding strategy and build brand image.
  
• Develop annual advertising and promotions plan with the aim of increasing sales performance.
  
• To plan and control marketing budget and ensure that expenses are kept within the approved budget.
  
• To maintain and update accurate record of all expenses incurred within advertising, promotions, public relations, and any other operational matters.
  
• Provide analytics and insights to evaluate the effectiveness of marketing activities and campaigns against the Company’s policies, objectives, and target market.
  
• Manage advertising, event management and PR agencies for the development of annual advertising and promotions plan in accordance with corporate and brand image.
  
• Develop and manage strategic communication channels including traditional print and electronic media, etc.
  
• Identify and build business relationships with strategic partners for joint promotions.
  
• Establish measurable Key Performance Indicators / Targets for all efforts, review effectiveness of advertising and promotions activities and identify gaps for further improvement.
  
• Build cordial and professional working relations with other departments / units to ensure smooth execution of advertising and promotions activities.
  
• Constantly keep abreast of the latest advertising and promotion trends, digital innovations and other communication channels and propose appropriately for further enhancement of advertising and promotions efforts in accordance with corporate and brand image.
  
• Work closely with Sales team and provide support in the coordination and execution of any activities in online and offline promotion activities.
  
• Managing website content, social media platforms (i.e Facebook/Twitter)
  
• Digital marketing – website update, google ads, EDM, SNS.
  
• Managing CRM including taking care of MRC system content.
  
• Develop, execute and track ongoing marketing initiatives. (i.e. Email automation)
  
• Responsible for the creation and printing of promotional materials and brochures.
  
• Responsible for the creation of exhibition and technical seminar event arrangement.
  
  

Requirements

• Minimum Diploma/ Degree in Marketing, Advertising, graphic design, Communication or a related filed.
  
• Proficient in Adobe Illustrator, Microsoft Word, Excel, PowerPoint.
  
• Good communication skill, warm hospitality, work attitude.
  
• Able to accept new challenges.
  
• Willing to learn new technical contents.
  
• Able to work independently and meet deadlines.